| TOP 50 MARKETING ORGANIZATIONS | |||||||||||||
| RANKED BY WORLDWIDE REVENUE IN 2006 IN MILLIONS OF DOLLARS | |||||||||||||
| RANK | WORLDWIDE REVENUE | U.S. REVENUE | REVENUE OUTSIDE THE U.S. | ||||||||||
| 2006 | 2005 | AGENCY | HEADQUARTERS | 2006 | 2005 | % CHG | 2006 | 2005 | % CHG | 2006 | 2005 | % CHG | |
| 1 | 1 | 1 Omnicom Group
| New York | $11,376.9 | $10,481.1 | 8.5 | $6,194.0 | $5,743.9 | 7.8 | $5,182.9 | $4,737.2 | 9.4 | |
| 2 | 2 | 2 WPP Group
| London | 10,819.6 | 9,739.8 | 11.1 | 4,195.9 | 3,818.8 | 9.9 | 6,623.7 | 5,921.0 | 11.9 | |
| 3 | 3 | 3 Interpublic Group of Cos.
| New York | 6,190.8 | 6,274.3 | -1.3 | 3,441.2 | 3,461.1 | -0.6 | 2,749.6 | 2,813.2 | -2.3 | |
| 4 | 4 | 4 Publicis Groupe
| Paris | 5,871.3 | 5,472.2 | 7.3 | 2,676.6 | 2,533.1 | 5.7 | 3,194.7 | 2,939.1 | 8.7 | |
| 5 | 5 | 5 Dentsu
| Tokyo | 2,950.7 | 2,887.8 | 2.2 | 46.5 | 48.4 | -4.0 | 2,904.3 | 2,839.4 | 2.3 | |
| 6 | 6 | 6 Havas
| Suresnes, France | 1,841.0 | 1,808.0 | 1.8 | 687.4 | 712.8 | -3.6 | 1,153.6 | 1,095.2 | 5.3 | |
| 7 | 7 | 7 Aegis Group
| London | 1,825.8 | 1,577.6 | 15.7 | 489.4 | 446.1 | 9.7 | 1,336.4 | 1,131.5 | 18.1 | |
| 8 | 8 | 8 Hakuhodo DY Holdings
| Tokyo | 1,337.0 | 1,364.0 | -2.0 | 0.0 | 0.0 | NA | 1,337.0 | 1,364.0 | -2.0 | |
| 9 | 13 | 9 aQuantive
| Seattle | 442.2 | 308.4 | 43.4 | 352.1 | 270.3 | 30.2 | 90.2 | 38.1 | 136.8 | |
| 10 | 9 | 10 Asatsu-DK
| Tokyo | 430.0 | 444.8 | -3.3 | 2.9 | 2.7 | 6.8 | 427.1 | 442.1 | -3.4 | |
| 11 | 11 | 11 MDC Partners
| Toronto/New York | 423.7 | 363.4 | 16.6 | 355.9 | 305.2 | 16.6 | 67.8 | 58.1 | 16.6 | |
| 12 | 12 | 12 Sapient Corp.
| Cambridge, Mass. | 406.0 | 319.5 | 27.1 | 296.4 | 226.8 | 30.7 | 109.6 | 92.7 | 18.2 | |
| 13 | 10 | 13 Carlson
| Minneapolis | 390.0 | 370.0 | 5.4 | 282.0 | 266.0 | 6.0 | 108.0 | 104.0 | 3.8 | |
| 14 | 18 | 14 Epsilon
| Irving, Texas | 300.0 | 184.4 | 62.7 | 300.0 | 184.4 | 62.7 | 0.0 | 0.0 | NA | |
| 15 | 14 | 15 Aspen Marketing Services
| West Chicago, Ill. | 278.0 | 239.0 | 16.3 | 278.0 | 239.0 | 16.3 | 0.0 | 0.0 | NA | |
| 16 | NA | 16 Cheil Communications
| Seoul | 256.3 | NA | NA | 20.5 | 18.5 | 11.3 | 235.7 | 192.3 | 22.6 | |
| 17 | 17 | 17 George P. Johnson Co.
| Auburn Hills, Mich. | 213.2 | 203.0 | 5.0 | 159.2 | 142.4 | 11.8 | 54.0 | 60.6 | -11.0 | |
| 18 | 15 | 18 HealthStar Communications*
| Woodbridge, N.J. | 213.0 | 213.0 | 0.0 | 213.0 | 213.0 | 0.0 | 0.0 | 0.0 | NA | |
| 19 | 19 | 19 LBI International
| Stockholm | 212.4 | 184.1 | 15.3 | 40.0 | 35.0 | 14.3 | 172.4 | 149.1 | 15.6 | |
| 20 | 32 | 20 Media Square*
| London | 196.0 | 132.9 | 47.5 | 12.5 | 7.1 | 76.7 | 183.5 | 125.9 | 45.8 | |
| 21 | 34 | 21 inVentiv Communications (formerly inChord)
| Westerville, Ohio | 191.7 | 118.0 | 62.5 | 180.3 | 115.0 | 56.8 | 11.3 | 3.0 | 278.1 | |
| 22 | 24 | 22 Cossette Communication Group
| Quebec City | 190.2 | 164.1 | 15.9 | 20.0 | 26.9 | -25.7 | 170.2 | 137.2 | 24.1 | |
| 23 | 21 | 23 Harte-Hanks Direct
| Langhorne, Pa. | 180.8 | 174.1 | 3.8 | 180.8 | 174.1 | 3.8 | 0.0 | 0.0 | NA | |
| 24 | 22 | 24 Clemenger Communications
| Melbourne | 174.1 | 166.0 | 4.9 | 0.0 | 0.0 | NA | 174.1 | 166.0 | 4.9 | |
| 25 | 23 | 25 Doner
| Southfield, Mich. | 173.1 | 164.3 | 5.4 | 162.5 | 150.5 | 8.0 | 10.6 | 13.8 | -23.1 | |
| 26 | 31 | 26 STW Group
| Sydney | 171.3 | 134.0 | 27.8 | 0.0 | 0.0 | NA | 171.3 | 134.0 | 27.8 | |
| 27 | NA | 27 Media Consulta
| Berlin | 167.5 | NA | NA | 0.0 | 0.0 | NA | 167.5 | 152.2 | 10.1 | |
| 28 | 28 | 28 Richards Group
| Dallas | 160.0 | 148.0 | 8.1 | 160.0 | 148.0 | 8.1 | 0.0 | 0.0 | NA | |
| 28 | 30 | 29 Mosaic Sales Solutions
| Irving, Texas | 160.0 | 146.5 | 9.2 | 115.9 | 106.4 | 8.9 | 44.1 | 40.1 | 10.0 | |
| 30 | 27 | 30 Alloy Media & Marketing
| New York | 157.2 | 151.8 | 3.5 | 157.2 | 151.8 | 3.5 | 0.0 | 0.0 | NA | |
| 31 | 38 | 31 Merkle
| Lanham, Md. | 149.5 | 108.0 | 38.4 | 149.5 | 108.0 | 38.4 | 0.0 | 0.0 | NA | |
| 32 | 29 | 32 Protocol Integrated Direct Marketing
| Sarasota, Fla. | 148.0 | 148.0 | 0.0 | 128.0 | 128.0 | 0.0 | 20.0 | 20.0 | 0.0 | |
| 33 | 25 | 33 Tokyu Agency
| Tokyo | 145.5 | 154.1 | -5.6 | 0.0 | 0.0 | NA | 145.5 | 154.1 | -5.6 | |
| 34 | 35 | 34 Chime Communications
| London | 144.3 | 114.2 | 26.3 | 1.7 | 1.2 | 41.7 | 142.6 | 113.0 | 26.1 | |
| 35 | 33 | 35 M&C Saatchi
| London | 139.0 | 123.3 | 12.7 | 6.7 | 5.8 | 14.3 | 132.3 | 117.4 | 12.7 | |
| 36 | 49 | 36 Creston*
| London | 135.0 | 78.8 | 71.3 | 0.0 | 0.0 | NA | 135.0 | 78.8 | 71.3 | |
| 37 | 36 | 37 Bartle Bogle Hegarty*
| London | 130.0 | 110.0 | 18.2 | 25.0 | 21.0 | 19.0 | 105.0 | 89.0 | 18.0 | |
| 38 | 40 | 38 Wieden & Kennedy
| Portland, Ore. | 127.8 | 102.9 | 24.2 | 76.7 | 58.9 | 30.3 | 51.1 | 44.0 | 16.1 | |
| 39 | 37 | 39 Marketing Store
| Lombard, Ill. | 121.4 | 108.2 | 12.3 | 50.3 | 47.4 | 6.2 | 71.1 | 60.8 | 17.0 | |
| 40 | 20 | 40 TBA Global
| Woodland Hills, Calif. | 120.0 | 175.0 | -31.4 | 120.0 | 160.0 | -25.0 | 0.0 | 15.0 | -100.0 | |
| 41 | 44 | 41 Cramer-Krasselt
| Chicago | 117.9 | 96.2 | 22.6 | 117.9 | 96.2 | 22.6 | 0.0 | 0.0 | NA | |
| 42 | 42 | 42 Scholz & Friends Group
| Hamburg | 113.7 | 99.0 | 14.8 | 0.0 | 0.0 | NA | 113.7 | 99.0 | 14.8 | |
| 43 | 41 | 43 RPA
| Santa Monica, Calif. | 108.3 | 102.2 | 6.0 | 108.3 | 102.2 | 6.0 | 0.0 | 0.0 | NA | |
| 44 | 45 | 44 Serviceplan Agenturgruppe
| Munich | 104.6 | 91.8 | 13.9 | 0.0 | 0.0 | NA | 104.6 | 91.8 | 13.9 | |
| 45 | 43 | 45 Armando Testa Group*
| Turin | 103.9 | 98.0 | 6.0 | 0.0 | 0.0 | NA | 103.9 | 98.0 | 6.0 | |
| 46 | 58 | 46 AKQA
| San Francisco | 98.0 | 62.0 | 58.1 | 98.0 | 62.0 | 58.1 | 0.0 | 0.0 | NA | |
| 47 | 39 | 47 Ambrosi
| Chicago | 94.1 | 104.2 | -9.7 | 94.1 | 104.2 | -9.7 | 0.0 | 0.0 | NA | |
| 48 | 57 | 48 IMC2
| Dallas | 92.7 | 64.0 | 44.9 | 92.7 | 64.0 | 44.9 | 0.0 | 0.0 | NA | |
| 49 | 47 | 49 SourceLink
| Itasca, Ill. | 88.7 | 86.6 | 2.4 | 88.7 | 86.6 | 2.4 | 0.0 | 0.0 | NA | |
| 50 | 50 | 50 Jung von Matt
| Hamburg | 87.1 | 74.1 | 17.5 | 0.0 | 0.0 | NA | 87.1 | 74.1 | 17.5 | |
| Notes: Dollars in millions. Revenue supplied by companies via Ad Age questionnaire, obtained from public documents or estimated by Ad Age. An asterisk (*) indicates estimate. WPP, Publicis and Havas U.S. totals are actually for North America. The 2005 figures are based on data collected and/or adjusted in 2007. Foreign currency conversions for the above: euro at $1.249891 in 2006 vs. $1.2375 in 2005; British pound at $1.831409 vs. $1.8125; Japanese yen at $0.008604 vs. $0.009023; Australian dollar at $0.750327 vs. $0.760833; Canadian dollar at $0.882854 vs. $0.827586. See report methodology in DataCenter at adage.com, where a free Agency Profiles Yearbook (a PDF) also can be downloaded. The Yearbook provides profiles and data on the world's Top 50 marketing organizations and the world's 10 largest independent agency networks. | |||||||||||||
