Index to Media 100,
2010 edition

Ad Age's 30th annual U.S. media company ranking

Published on .


100 Leading Media Companies Special Report is an annual ranking based on net U.S. media revenue. The Media 100 report appears on and in Advertising Age's print edition.

Next report: fall 2011.

100 Leading Media Companies
Main ranking with links to Media Family Trees 2010 profiles.

Media Family Trees 2010
Database featuring holdings, profiles and financial results of the Media 100.

The media recession is finally over
Media revenue is seeing single-digit growth in 2010 following 2009's 3.8% decline. So just where's the money? Hint: Better to be the cable guy than the magazine guy.
Article by Bradley Johnson

Life in a three-channel universe . . .
. . . back when newspapers were printing money.
Broadcast TV and print ruled Ad Age's first Media 100 (in 1981), but cable was wired and ready.
Article by Maureen Morrison

Media 100 totals by sector in 2009
Totals by media for the Media 100.

Media 100 revenue trends and sector data
Percent change in Media 100's net U.S. media revenue from 2000 to present. Net U.S. media revenue by sector.

Help wanted (in digital)
Media industry employment trends by sector.

Top 10 companies by medium
Leaders in newspapers, magazine, cable, TV, movies, digital, yellow pages, radio and out of home.


Methodology to the Media 100
How Ad Age compiled this ranking.

DataCenter home page and scroll down to "Industry Contact Lists."> Media 100 reports back to 1997
Open the 100 Leading Media Companies archive.

The Media 100 report at and the Media Trees database are available to Ad Age DataCenter subscribers. For subscription information or to order copies of Ad Age's Sept. 27, 2010, print edition (including Media 100 report and a Media Trees poster), contact customer service.
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