Facebook's News Feed Cleanup and Google's Tracking Snub: Ad Age Digital Edition
The March 8, 2021 Ad Age Digital Edition is now available for download.
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This week, brands bet big on marketing as Americans move from ‘hesitancy to hope’, DoorDash’s and Uber Eats’ Super Bowl ad bets are paying off, and what brands can learn from Biggie Smalls. Plus:
How Mint Mobile produces ads in days or even hours
Ad Age Staff Writer Ilyse Liffreing speaks to Mint's CMO, Aron North, who discusses not being afraid to make mistakes and just how much brand co-owner Ryan Reynolds is part of the creative process. He also gives the back story on their Super Bowl spot, and just how fast all their ads come together (really fast).
Brands get real on bodily functions
Jack Neff reports on how marketers are delivering images and frank talk about breastfeeding, periods and ‘poop’—like it or not.
CMOs need to rethink their agendas
Spencer Stuart's Ben Machtiger, chief marketing and strategy officer, writes that as marketing's complexity grows, CMOs need a more concrete and mutually understood mission.
