Bedrocket Media Ventures, the video startup launched by cable TV veteran Brian Bedol, has raised $15 million in a Series A investment from NEA.
The company was founded by Mr. Bedol, who launched and sold both Classic Sports Network (now ESPN Classic) and College Sports Television. In the early going, Bedrocket Media has launched four channels on YouTube with YouTube backing: Official Comedy; the action sports channel Network A; the style channel Look TV; and KickTV, a soccer channel currently in the Top 25 on Ad Age 's YouTube Original Channel Tracker.
The 30-person company is also investing in other new-media companies as it preps for a world where high-end video content initially created for internet distribution and mobile devices ends up proliferating on TV screens as well.
Bedrocket is working with HuffPost vets Ken Lerer and Eric Hippeau on a stealth video-news startup targeting mobile devices.