Dive into esports at Ad Age Next with Twitch, Activision Blizzard and more
The white-hot business of esports will be a focus when Ad Age Next, our biggest event of the year, convenes at New World Stages in New York this Nov. 13 and 14.
Our dedicated esports track on the 14th will include speakers such as:
Sharmeen Browarek, senior director of viewer engagement at Twitch
on using machine learning to fight bias in gaming
Jess Carbino, Bumble's sociologist
on the construction of identities and relationships in an online context
Brandon Snow, senior VP and chief revenue officer, Activision Blizzard Esports Leagues
on gaming's next play IRL
Glenn Minerley, head of esports at Momentum Worldwide
on brands' role in the entertainment culture ahead
Delane Parnell, CEO and co-founder at PlayVS high school esports league
on the future of competitive gaming
Next is all about the near future being shaped by innovation–which is, after all, the best kind of marketing, but much more than that too.
Day One features an afternoon of stimulating keynotes and conversations, culminating in Next Titans, a new live experience about six startups seeking funding and marketing support. They will pitch live to former Mondelēz chief media and e-commerce officer Bonin Bough, BlueRun Ventures General Partner Cheryl Cheng, former GE chief marketing officer Beth Comstock and VaynerX chairman Gary Vaynerchuk.
Day Two will take a full day to map the Next Blockbusters. Midday tracks will let attendees drill down on areas that particularly matter to them, including esports. And there will be networking.
Other Next speakers include:
Sophia Amoruso, CEO and founder at Girlboss
on connections as the future of currency
David Dancer, CMO at MedMen
on the cannabis boom to come
Kass Dawson, global head of marketing at Softbank Robotics
with the Pepper robot, on the future of human-robot interactions
Amy Emmerich, chief content officer at Refinery29
on content's next mission
Tony Magee, founder of Lagunitas
on cannabis in Lagunitas drinks and the culture
Jason Mars, CEO and co-founder at Clinc
on the rise of conversational AI
Claudia Mata, co-founder of Vertly
on cannabis in beauty
Megan Maloney, investor at General Catalyst
on the real future for blockchain
Pras Michél, founder of Blacture
on the future of media and tech for black culture
Natalia Oberti Noguera, CEO and founder of Pipeline Angels
on changing the "white bro" culture of Silicon Valley
Alexis Ohanian, co-founder of Reddit and general partner at Initialized Capital
on finding, evaluating and driving innovation
Ralph Santana, CMO at Harman
on the 65-mile-per-hour living room
David Shing, digital prophet at Verizon's Oath
on screens and our mental health
Meiling Tan, head of marketing at Waymo
on bringing self-driving cars to the public
Dara Treseder, chief marketing officer at GE Ventures
on how to accelerate change
Randall Wilkinson, CEO and co-founder of The Wilkinson Group
on the future of food and his company's robotic Wilkinson Mini Bakery
Jen Wong, chief operating officer at Reddit
on the future of community trust
Be there too on Nov. 13 and 14. All the info is here, including your agenda.
