A prolific comedian who refreshes his material every year, Louis
C.K. has had specials aired on HBO, Showtime and Comedy Central,
and he noted that he could have earned more had he gone the
traditional route and taken his talents to a network, but they
would have restricted international availability and collected
users' private data.
"This is less than I would have been paid by a large company to
simply perform the show and let them sell it to you, but they would
have charged you about $20 for the video," he wrote.
He announced that he considered the project a successful
experiment thus far and would plan to keep it going with future
"If the trend continues with sales on this video, my goal is
that I can reach the point where when I sell anything, be it
videos, CDs or tickets to my tours, I'll do it here, and I'll
continue to follow the model of keeping my price as far down as
possible, not overmarketing to you, keeping as few people between
you and me as possible in the transaction," he wrote.
As for networks cut out of the loop, HBO declined to comment
directly, but a spokesman noted that the network has scaled back
its comedy programming in recent years. (Louis C.K.'s first
hour-long special, "Shameless," aired on the network in 2007.)
Comedy Central didn't respond to a request for comment.