Watch the newest commercials from Rothy’s, T-Mobile, HSN and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by iSpot.tv, the always-on TV ad measurement and attribution company. (Scroll down to watch them all.) A few highlights: T-Mobile wants you to know that new subscribers can get a free MLB.tv subscription, “so you can stream every game, whether you’re home or away.” (See also: “T-Mobile buys Ryan Reynolds-backed Mint for $1.35 billion,” from Bloomberg News via Ad Age.) HSN says it demos “fabulous beauty brands on real people so you can see the real difference.” And DTC fashion brand Rothy’s says that because it uses thread knit from 100% recycled plastic bottles, you can “go green in every color.” See all of Ad Age's 2023 Agency A-List winners here Today's TV Ad Highlights Data provided by iSpot.tv Rothy's: Green In Every Color: Brand Premiered on: Duff: Ace of Taste, Food Network Brand Overview for Last 30 Days Impressions: 112,957,419 (4% of industry) Est. TV Spend: $364,730 (3% of industry) Interruption Rate: 0.97% Attention Index: 99 (1% more interruptions than avg.) Abbott: The Virus Hunt: Colombia Premiered on: CNN This Morning, CNN Brand Overview for Last 30 Days Impressions: 137,748,114 (3% of industry) Est. TV Spend: $504,829 (3% of industry) Interruption Rate: 3.03% Attention Index: 90 (10% more interruptions than avg.) T-Mobile: MLB.tv Offer Premiered on: MLB Baseball, MLB Network Brand Overview for Last 30 Days Impressions: 1,945,655,091 (12% of industry) Est. TV Spend: $15,880,680 (14% of industry) Interruption Rate: 2.27% Attention Index: 98 (2% more interruptions than avg.) Athletic Greens: The Foundation for Your Health Routine Premiered on: Women's College Basketball, SEC Network Brand Overview for Last 30 Days Impressions: 521,306,768 (4% of industry) Est. TV Spend: $2,131,541 (3% of industry) Interruption Rate: 1.48% Attention Index: 97 (3% more interruptions than avg.) HSN: Mascaras Premiered on: Ridiculousness, MTV No airings data over the last 30 days; visit iSpot.tv for brand data going forward. Data provided by iSpot.tv, The New Standard for TV Ad Measurement TV Impressions - Total TV ad impressions delivered for the brand or spot. Est. National TV Spend - Amount spent on TV airings for the brand’s spots. Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%. Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected. Subscribe to Ad Age now for the latest industry news and analysis. Check out the latest Ad Age events and award programs

Watch the newest commercials from Rothy’s, T-Mobile, HSN and more

Featured Stories