Watch the newest commercials from Google, Oreo, Visible and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by iSpot.tv, the always-on TV ad measurement and attribution company. (Scroll down to watch them all.) A few highlights: Google shows how the price-tracking function (“Get alerts when the price drops”) works in Google Shopping. Santa puts in a bulk order for Oreos in the latest Oreo “Stay playful” ad. And Visible Wireless wants you to know that it offers “family plan savings without the family drama.” Register for Ad Age Next: CMO at AdAge.com/NextCMO. Today's TV Ad Highlights Data provided by iSpot.tv Oreo: Holidays: Stay Playful Premiered on: Martin, VH1 Brand Overview for Last 30 Days Impressions: 183,618,274 (6% of industry) Est. TV Spend: $1,573,147 (12% of industry) Interruption Rate: 1.25% Attention Index: 99 (1% more interruptions than avg.) TJX Companies: Holiday Dreams Premiered on: Live with Kelly and Ryan, ABC Brand Overview for Last 30 Days Impressions: 53,318,007 (<1% of industry) Est. TV Spend: $806,010 (1% of industry) Interruption Rate: 1.70% Attention Index: 123 (23% fewer interruptions than avg.) Visible: No Family, No Drama Premiered on: Way Too Early With Jonathan Lemire, MSNBC Brand Overview for Last 30 Days Impressions: 417,697,329 (3% of industry) Est. TV Spend: $2,668,542 (1% of industry) Interruption Rate: 2.17% Attention Index: 99 (1% more interruptions than avg.) Google: Holidays: Stereo Speakers Premiered on: Young Sheldon, TBS Brand Overview for Last 30 Days Impressions: 1,438,682,945 (40% of industry) Est. TV Spend: $24,616,672 (70% of industry) Interruption Rate: 2.18% Attention Index: 108 (8% fewer interruptions than avg.) Amazon Echo: Memories Premiered on: The Sweetest Christmas, Hallmark Brand Overview for Last 30 Days Impressions: 42,639,497 (7% of industry) Est. TV Spend: $879,872 (12% of industry) Interruption Rate: 1.83% Attention Index: 130 (30% fewer interruptions than avg.) Data provided by iSpot.tv, The New Standard for TV Ad Measurement TV Impressions - Total TV ad impressions delivered for the brand or spot. Est. National TV Spend - Amount spent on TV airings for the brand’s spots. Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%. Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected. Subscribe to Ad Age now for the latest industry news and analysis.

Watch the newest commercials from Google, Oreo, Visible and more

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