Hot Spots

Watch the newest commercials on TV from Hyundai, Capital One, Jack in the Box and more

By Ad Age and Creativity Staff. Published on June 09, 2021.
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Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by iSpot.tv, the always-on TV ad measurement and attribution company.

A few highlights: Anthony Anderson, Marcus Scribner and other celebs pose more thought-provoking questions in the latest installment of Hyundai’s continuing “Question Everything” campaign. Eugene Levy’s daughter Sarah schools him on how the Capital One Auto Navigator works. And Jason Derulo helps hype Jack in the Box’s Roost Fries.

Today's TV Ad Highlights

Data provided by iSpot.tv
Strongest Man in the Universe
Hyundai: Strongest Man in the Universe
Premiered on: SportsCenter, ESPN
Brand Overview for Last 30 Days
Impressions: 1,997,226,410 (8% of industry)
Est. TV Spend: $9,642,674 (7% of industry)
Interruption Rate: 2.15%
Attention Index: 98 (2% more interruptions than avg.)
Dad Mode
Capital One (Auto): Dad Mode
Premiered on: No Demo Reno, HGTV
No airings data over the last 30 days; visit iSpot.tv for brand data going forward.
French Fries With Cheese
Jack in the Box: French Fries With Cheese
Premiered on: Couples Court With the Cutlers, CW
Brand Overview for Last 30 Days
Impressions: 188,284,225 (1% of industry)
Est. TV Spend: $296,330 (<1% of industry)
Interruption Rate: 1.68%
Attention Index: 99 (1% more interruptions than avg.)
Pepperoni and Cheese Panic
Little Caesars Pizza: Pepperoni and Cheese Panic
Premiered on: Roseanne, CMTV
Brand Overview for Last 30 Days
Impressions: 1,882,448,391 (16% of industry)
Est. TV Spend: $7,859,259 (15% of industry)
Interruption Rate: 1.25%
Attention Index: 99 (1% more interruptions than avg.)
Share Something Real on Portal: Sisters
Portal from Facebook: Share Something Real on Portal: Sisters
Premiered on: The Fresh Prince of Bel-Air, VH1
Brand Overview for Last 30 Days
Impressions: 158,261,893 (8% of industry)
Est. TV Spend: $775,749 (6% of industry)
Interruption Rate: 0.91%
Attention Index: 99 (1% more interruptions than avg.)

Data provided by iSpot.tv, TV Ad Measurement for Disruptive Brands

TV Impressions - Total TV ad impressions delivered for the brand or spot.
Est. National TV Spend - Amount spent on TV airings for the brand’s spots.
Interruption Rate - The rate at which the audience present at the beginning of your ad disengages with it before it ends.
Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.

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