Watch the newest TV commercials from TGI Fridays, Chase, Spectrum Mobile and more

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Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight million smart TVs. The ads here ran on national TV for the first time yesterday.

A few highlights: HBO promotes "Brexit," a new film starring Benedict Cumberbatch that debuts on the network on Jan. 19 (and already aired in the U.K. on Channel 4 on Jan. 7). Spectrum Mobile hypes the iPhone XS and its "breakthrough dual-camera system." And TGI Fridays graciously offers you "zero judgment" if you've decided to forget about your New Year's resolutions.

Today's TV Ad Highlights

Data provided by iSpot.tv
Plan Yourself Free
Premiered on: Hart to Hart, Hallmark Movies & Mysteries
JPMorgan Chase data for the last 30 days
Impressions: 281,919,119 (7% of industry)
Est. TV Spend: $2,052,056 (4% of industry)
Attention Score: 94.23
Attention Index: 143 (43% fewer interruptions than avg.)
TGIF*IT
Premiered on: SportsCenter, ESPN
TGI Friday's data for the last 30 days
Impressions: 23,096,656 (<1% of industry)
Est. TV Spend: $194,320 (<1% of industry)
Attention Score: 95.18
Attention Index: 144 (44% fewer interruptions than avg.)
Brexit
Premiered on: Planet Earth: Frozen Planet, BBC America
HBO data for the last 30 days
Impressions: 354,700,437 (<1% of industry)
Est. TV Spend: $6,866,881 (6% of industry)
Attention Score: 89.77
Attention Index: 81 (19% more interruptions than avg.)
Share Photos With the World: iPhone XS
Premiered on: FBI, CBS
Spectrum Mobile data for the last 30 days
Impressions: 1,119,594,319 (6% of industry)
Est. TV Spend: $606,046 (<1% of industry)
Attention Score: 91.26
Attention Index: 131 (31% fewer interruptions than avg.)
Sports Fans Are Gearing Up
Premiered on: The Magicians, SYFY
Fanatics.com data for the last 30 days
Impressions: 185,027,831 (14% of industry)
Est. TV Spend: $1,805,663 (11% of industry)
Attention Score: 94.53
Attention Index: 123 (23% fewer interruptions than avg.)

Data provided by iSpot.tv, TV Ad Measurement for Disruptive Brands

TV Impressions - Total TV ad impressions delivered for the brand or spot.
Est. TV Spend - Amount spent on TV airings for the brand's spots.
Attention Score - Measures the propensity of consumers to interrupt an ad play on TV. The higher the score, the more complete views. Actions that interrupt an ad play include changing the channel, pulling up the guide, fast-forwarding or turning off the TV.
Attention Index - Represents the Attention of a specific creative or program placement vs the average. The average is represented by a score of 100, and the total index range is from 0 through 200. For example, an attention index of 125 means that there are 25% fewer interrupted ad plays compared to the average.
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