Musk, 50, was more measured than he was during Tesla’s Autonomy Day in April 2019, refraining from any predictions about when the company’s vehicles will be able to go driverless. He also avoided the subject of the U.S. National Highway Traffic Safety Administration opening a formal defect investigation into Tesla Autopilot after almost a dozen collisions at crash scenes involving first-responder vehicles.
“The Bot reveal excitement will likely provide a near-term boost to shares,” Colin Langan, a Wells Fargo Securities analyst who rates Tesla the equivalent of a hold, wrote in a report. He cautioned the NHTSA probe and other issues likely will be “more relevant mid-term drivers.”
Tesla shares rose 1.8% to $685.47 as of 9:40 a.m. Friday in New York.
Open to licensing
Over the course of several presentations, Tesla highlighted the progress it’s making on semiconductors designed in-house to power the brains used for its advanced driver-assistance features. Musk said the company would consider licensing its technology to other carmakers.
The D1 chip shown off during the event is crucial to Dojo, a previously touted supercomputer Tesla plans to use for simulation and video training. Musk said the company should have Dojo operating next year and tweeted about its capabilities after the event.
If Tesla follows through on licensing its tech, it could end up competing with the likes of Nvidia Corp. and other suppliers of chips to the auto industry.
“Nvidia still has the lead here as CUDA (their programming language) is the industry standard,” Christopher Rolland, a semiconductor analyst at Susquehanna Financial Group, wrote in an email. “Engineers have a reluctance to learn new languages. But this is still an incredible achievement for Tesla.”
Making progress
While rivals such as Aurora, Cruise, Waymo and Zoox are using a blend of cameras, lidar and radar sensors to pursue autonomy, Tesla is working on a purely “vision”-based system using eight cameras mounted into its vehicles to process what its engineers refer to a real-time, three-dimensional “vector space.”
Andrej Karpathy, Tesla’s director of AI, narrated a series of videos showing the company’s cars negotiating traffic and parking lots. Other engineers talked about Tesla’s 1,000 person-strong data-labeling team and simulation capabilities.
“It seems like the multi-camera feature to capture the bird’s-eye view has improved,” said Ijteba Ali Agha, a portfolio manager at HBL Bank Ltd. in London, who stayed up past 2 a.m. to watch the presentation. “A lot of tech stuff Andrej is explaining -- it seems that the company is advancing.”
Musk predicted at Autonomy Day that Tesla would have 1 million cars on the road by the middle of last year that would be fully capable of driving on their own. The company hasn’t pulled this off, telling authorities that Autopilot and higher-level functionality it markets as “Full Self-Driving Capability” are still Level 2 systems needing constant human supervision.
“Tesla recognizes there are deficiencies in its current process that must be significantly improved through real-time AI to reach the eventual aspirational goal of true FSD over the coming years,” Dan Ives, a Wedbush Securities analyst, said in a note. “The safety issues on self-driving remain a concern for investors that has gained steam over the past week.”
Optimus
Much of the question-and-answer session that capped the event focused on the Tesla Bot—code-named Optimus—that will feature the cameras used for Autopilot in the humanoid’s head and a “Full Self-Driving” computer in the torso.
“It’s intended to be friendly, of course, and to navigate through a world built for humans and eliminate dangerous, repetitive and boring tasks,” Musk said. He cited picking up a bolt and attaching it to a car with a wrench and going to the store to pick up groceries as examples.
In the future, “physical work will be a choice,” he said. “If you want to do it, you can, but you won’t need to do it.”
Musk has a history of unveiling prototypes and big ambitions long before actual products are ready. In November 2017, Tesla unveiled a Semi truck that has yet to go into production. It’s been pushed back to next year at the earliest, due in part to challenges making larger battery cells promoted in September of last year.
“Elon has a big vision,” said analyst Gene Munster of Loup Ventures. “For investors, the Tesla Bot is something new that they can dream about.”
—Bloomberg News
Subscribe to Ad Age now for award-winning news and insight.