Brand Marketing

20 brands catching baby boomers’ attention right now

Tripadvisor and other other travel brands made gains with baby boomers. (Bloomberg LP)
EW
By:
Erika Wheless
May 06, 2024 09:00 AM

Featured Stories

TV Upfront
Amazon 2025 upfront pitch—what to know about shoppable TV and sports packages
TV Upfront

Amazon is leaning into sports and bringing its retail arm into shoppable ads.

PH
By:
Parker Herren
Amazon 2025 upfront pitch—what to know about shoppable TV and sports packages
Food & Beverage
Inside McDonald’s global marketing playbook
Food & Beverage
EW
By:
Erika Wheless
Inside McDonald’s global marketing playbook
TV Upfront
Fox upfront flaunts skinny portfolio and pitches new AI tools
TV Upfront
PH
By:
Parker Herren
Fox upfront flaunts skinny portfolio and pitches new AI tools
TV Upfront
NBCU continues its big sports pitch in bid for scarce ad dollars during 2025 upfront
TV Upfront
PH
By:
Parker Herren
NBCU continues its big sports pitch in bid for scarce ad dollars during 2025 upfront