Brand Marketing

Women’s sports—5 takeaways on growth potential and ad opportunities

Soccer legend Megan Rapinoe in a fireside chat with Meg Linehan, senior writer of The Athletic at Deep Blue’s Business of Women’s Sports Summit. (Lindsay Rittenhouse/Ad Age)
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By:
Lindsay Rittenhouse
April 25, 2024 09:30 AM

Featured Stories

Brand Marketing
How brands are investing in local marketing—and why it’s so important
Brand Marketing

Inside the local marketing tactics of Jiffy Lube, Verizon, AT&T and more.

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Brandon Doerrer
How brands are investing in local marketing—and why it’s so important
Influencers & Creators
Creator and influencer trends brand marketers need to know about right now
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Gillian Follett
Creator and influencer trends brand marketers need to know about right now
Brand Marketing
Why Seattle is emerging as a hot market for high-paid marketing talent—plus other hiring trends
Brand Marketing
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E.J. Schultz
Why Seattle is emerging as a hot market for high-paid marketing talent—plus other hiring trends
Opinion
Are you building a badge brand—or a badgering brand?
Opinion
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By:
M.T. Fletcher
Are you building a badge brand—or a badgering brand?