Murdoch Throws Down Gauntlet With Plans for WSJ

What You Should Have Read, Oct. 18, 2007

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Murdoch outlines drastic plans for WSJ
The Guardian Unlimited reports on Rupert Murdoch's appearance at the annual Web 2.0 Summit in San Francisco, where he put The New York Times firmly on notice. Murdoch once again indicated his plans to increase The Wall Street Journal's national and international coverage and added that he'd also like to increase the newspaper's coverage of cultural issues in order to take advantage of the advertising opportunities available from the likes of movie studios. "I want to add major coverage of the arts, fashion and culture," he said. When asked whether he was aiming to kill The New York Times, Murdoch replied simply: "That would be nice."

Viacom to offer all clips of 'Daily Show' online

The Los Angeles Times reports on Viacom's Comedy Central channel unveiling of a website for "The Daily Show With Jon Stewart" that's designed to satisfy the most avid fans of the mock-news show with oceans of free video clips. Rather than providing just a sampling of the program's fare, as Viacom and other TV networks have done for years, Comedy Central is offering the works: about 13,000 video clips representing every minute of the show since its 1999 inception. The site ( is meant to pull in advertising money from Day One, but it also will be something of a test lab for Viacom and perhaps for rivals looking over its shoulder.
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