Google's Self-Driving Car, Virgin's Rich-People Rocket Score Major Social-Media Brand Buzz

The Ad Age/OneRiot Brand Buzz Chart, Oct. 7-14

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In this new weekly chart -- a collaboration between Advertising Age and real-time buzz tracker OneRiot -- we monitor discussions on Twitter, Facebook, MySpace and Digg, and present the good news and the bad news for big brands with current social-media buzz.

The Story The Spin Key Source
1 Google Leave the Driving to ... Google :) NYT: Google Cars Drive Themselves, in Traffic
2 Walmart Walmart Lands Exclusive Retail Deal With The Biebs :) E!: Justin Bieber Launches Nail-Polish Line ... Seriously
3 Virgin Virgin's Bid to Commercialize Space Travel Takes Off :) BBC: Virgin Galactic's spaceship makes solo flight
4 Bing Bing Signs Search Deal With Facebook :) Ad Age: Microsoft Friends Facebook for More Social Search
5 AOL The Rumor Is Back in Force: AOL May Try to Buy Yahoo :-| WSJ: AOL, Firms Explore an Offer for Yahoo
6 Apple There's a Trademark for That :) Mashable: Apple Trademarks "There's an App for That"
7 TBS TBS Orders Up 'Funny or Die' Show :) USA Today: Funny Or Die's 'Undercover Karaoke' video tapped for TBS pilot

ABOUT THIS CHART: OneRiot has created a proprietary Trending Topic Engine that surfaces stories trending right now across Twitter, Facebook, MySpace and Digg. Advertising Age parses brand-related data collected by OneRiot over a one-week period, assigns a "spin" to each story based on the nature of the prevailing coverage, and selects a "key source" from among the news outlets whose links are being shared most widely on the social web. For more about OneRiot, including information about RiotWise, its realtime advertising network, click here.

Questions about this chart? Please e-mail Simon Dumenco (@simondumenco on Twitter).

For more stats, data, research and analytics about marketing, advertising and consumer trends, please visit the Ad Age Stat blog (@AdAgeStat on Twitter).

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