Top 7 Brand Stories With Major Social-Media Buzz, Aug. 19-26

Google, Jeep, Sprint and LG Top the Ad Age/OneRiot Brand Buzz Chart

By Published on .

In this new weekly chart -- a collaboration between Advertising Age and real-time buzz tracker OneRiot -- we monitor discussions on Twitter, Facebook, MySpace and Digg, and present the good news and the bad news for big brands with current social-media buzz.

The Story The Spin Key Source
1 Google Gabbing on Google :) Reuters: Google to allow phone calls from Gmail
2 Jeep Jeep Under Fire :( CNN Money: 3 million Jeep Grand Cherokees in safety probe
3 Sprint Sprint Hopes Epic Phone Will be... Epic :) GigaOM: Unboxing Video: Samsung Epic 4G, an Android SuperPhone with a big punch
4 LG LG Taunts Apple: "Our Tablet Is Better Than Yours!" :) The Register: LG touts 'surprisingly productive' iPad killer
5 Netflix iWatch Movies :) WebProNews: Netflix launches app for iPhone and iPod Touch
6 TiVo TIVO Hopes Not to Replay Q2 Results :( WSJ: TiVo loss widens; customers defect
7 Windows 95 Windows 95 Turns 15 :-| CNN: Windows 95 turns 15: Has Microsoft's OS peaked?

ABOUT THIS CHART: OneRiot has created a proprietary Trending Topic Engine that surfaces stories trending right now across Twitter, Facebook, MySpace and Digg. Advertising Age parses brand-related data collected by OneRiot over a one-week period, assigns a "spin" to each story based on the nature of the prevailing coverage, and selects a "key source" from among the news outlets whose links are being shared most widely on the social web. For more about OneRiot, including information about RiotWise, its realtime advertising network, click here.

Questions about this chart? Please e-mail Simon Dumenco (@simondumenco on Twitter).

For more stats, data, research and analytics about marketing, advertising and consumer trends, please visit the Ad Age Stat blog (@AdAgeStat on Twitter).

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