Media

FreeWheel looks to scale OTT advertising with new ad products

(istock)
JP
By:
Jeanine Poggi
October 15, 2018 03:00 PM

Featured Stories

Agencies
Publicis Groupe acquires influencer platform Captiv8
Agencies

Publicis is continuing its influencer agency shopping spree with its acquisition of Captiv8, which it will integrate with influencer agency Influential.

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By:
Gillian Follett
Publicis Groupe acquires influencer platform Captiv8
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Jack Neff
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TV Upfront
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By:
Parker Herren
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AI
How Coke used an AI agent to target ads to 828,000 fast-food fans
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