Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases ran on TV for the first time over the weekend. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases: Facebook tells TV viewers to "Remember your first fan" in a spot that ran on ABC, CBS and ESPN; Target also invokes a mothering moment in a cute #TargetRun commercial that involves an adopted cat; and CoverGirl brings a fresh cut of its online #GirlsCan campaign (whose stars include Queen Latifah, Ellen DeGeneres and Katy Perry) to BET.

Today's TV Ad Highlights

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New Releases

Top new ads recently aired on national TV

Facebook: Happy Mother's Day

Network: CBS

Show: The Good Wife

Primetime Airing: May. 11, 9:12 pm EST

CoverGirl: Women Empowerment

Network: BET

Show: Jumping the Broom

Primetime Airing: May. 10, 10:56 pm EST

Sprint: Kick the Beat

Network: NBC

Show: Dateline NBC

Primetime Airing: May. 9, 8:10 pm EST

Target: New Friend

Network: CBS

Show: The Good Wife

Primetime Airing: May. 11, 9:26 pm EST

Kohler: Touchless Toilet

Network: CBS

Show: The Good Wife

Primetime Airing: May. 11, 9:14 pm EST

Most Engaging

Top ads by SpotShare for the past 7 days

Samsung Mobile: Lebron App

Online Views: 12,157,682

Social Actions: 1,588

SpotShare: 6.18%

FIAT: Godzilla

Online Views: 5,373,862

Social Actions: 5,180

SpotShare: 3.08%

CoverGirl: Women Empowerment

Online Views: 3,711,465

Social Actions: 9,952

SpotShare: 2.60%

Google: Go To The Moon

Online Views: 527,466

Social Actions: 15,646

SpotShare: 1.45%

Bank of America: Norm the Barbecue Champ

Online Views: 770,714

Social Actions: 5,200

SpotShare: 0.78%

View top ads in real time at iSpot.tv

As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity.

Miss Friday's batch of Hot Spots? They're right here.