Like Anyone Would, Julia Louis-Dreyfus Holds the Elevator to Hear About Old Navy: It's TV's Newest Ads

Plus, the Five Most Engaging Spots

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Tide HE Turbo Clean rescues a man from boredom by saving him some wash time, while "the Benzacs" are the envy of their high school in a Benzac acne treatment plug that alludes to "Mean Girls." And Old Navy serves up another ad from its spring campaign starring Julia Louis-Dreyfus -- this time she holds up an elevator with an armful of groceries to hear about Old Navy's latest deals. Wouldn't you? (Ashley Rodriguez has more on the campaign with Ms. Louis-Dreyfus.)

Today's TV Ad Highlights
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New Releases
Top new ads recently aired on national TV
Old Navy: Hold the Elevator! Old Navy: Hold the Elevator!
Network: NBC
Show: The Voice
Primetime Airing: Mar. 4, 8:42 pm ET
Tide: Laundry Limbo Tide: Laundry Limbo
Network: NBC
Show: The Ellen DeGeneres Show
Airing Date: Mar. 4, 3:10 pm ET
Benzac: The Benzacs Benzac: The Benzacs
Network: MTV
Show: Catfish: The TV Show
Primetime Airing: Mar. 4, 9:07 pm ET
Dyson: Innovative Parts Dyson: Innovative Parts
Network: USA Network
Show: Suits
Primetime Airing: Mar. 4, 10:19 pm ET
Kohl's: Spring Savings Kohl's: Spring Savings
Network: TBS
Show: The Big Bang Theory
Primetime Airing: Mar. 4, 9:32 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Adidas: Take It Adidas: Take It
Online Views: 1,590,864
Social Actions: 89,500
SpotShare: 6.11%
Android: Friends Furever Android: Friends Furever
Online Views: 623,187
Social Actions: 28,209
SpotShare: 2.00%
Reebok: Freak Show: Be More Human Reebok: Freak Show: Be More Human
Online Views: 1,889,442
Social Actions: 7,380
SpotShare: 1.38%
Powerade: Rose From Concrete Powerade: Rose From Concrete
Online Views: 434,160
Social Actions: 11,954
SpotShare: 0.92%
H&R Block: Get Your Billions Back, America: 50% Offer H&R Block: Get Your Billions Back, America: 50% Offer
Online Views: 918,337
Social Actions: 3,884
SpotShare: 0.69%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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