Justin Guarini Is 'Lil' Sweet' in a Diet Dr Pepper Spot

Plus, the Five Most Engaging Spots Right Now

Published on .

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, a Cheez-Its professor introduces the "Crunchy Puff," and a Claritin spot shows just how disruptive seasonal allergies can be. Match.com finds a woman on the street who identifies as a "first date queen." What's more, today's batch of commercials bring the return of two TV stars: the late Bob Ross, whose nature paintings reveal a message about Straight Talk Wireless, and American Idol's Justin Guarini, appearing as the Diet Dr Pepper sprite "Lil' Sweet."

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Dr Pepper: Lil' Sweet: Birthday Dr Pepper: Lil' Sweet: Birthday
Network: CMT
Show: Cops Reloaded
Primetime Airing: Mar. 23, 10:37 pm ET
Cheez-It: Our First Ever Crunchy Puff Cheez-It: Our First Ever Crunchy Puff
Network: Lifetime
Show: Bride Wars
Primetime Airing: Mar. 23, 10:52 pm ET
Straight Talk Wireless: Painting Straight Talk Wireless: Painting
Network: ABC
Show: Dancing With the Stars
Primetime Airing: Mar. 23, 8:30 pm ET
Claritin: Distracted by Allergies Claritin: Distracted by Allergies
Network: TNT
Show: Castle
Primetime Airing: Mar. 23, 8:24 pm ET
Match.com: Match on the Street: First Date Queen Match.com: Match on the Street: First Date Queen
Network: OXYGEN
Show: There's Something About Mary
Primetime Airing: Mar. 23, 10:43 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
UnitedHealthcare: Our Song UnitedHealthcare: Our Song
Online Views: 1,185,729
Social Actions: 275,694
SpotShare: 9.19%
Netflix: Daredevil Netflix: Daredevil
Online Views: 1,905,971
Social Actions: 72,296
SpotShare: 3.05%
Android: Friends Furever Android: Friends Furever
Online Views: 727,222
Social Actions: 61,822
SpotShare: 2.25%
Adidas: Take It Adidas: Take It
Online Views: 492,052
Social Actions: 64,292
SpotShare: 2.21%
Capital One: Annapolis Capital One: Annapolis
Online Views: 92,193
Social Actions: 17,486
SpotShare: 0.60%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

Most Popular