Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over the weekend. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Target pushes its "shop online, pick up in store" service for last-minute holiday shopping, while Walmart updates customers on its Checkout Promise to offer more lanes than ever this holiday season -- saying "the lanes are clear." And Great Clips introduces Ralphpunzel, a man with epically long hair, who is ready to get his first hair cut in years.