Natalie Portman Is a Runaway Bride in Dior's New Spot

See the Newest Ads on TV; Plus, the Five Most Engaging Spots

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Coca Cola makes your tastebuds feel like they're on a rollercoaster, while Chevrolet offers up its latest spot featuring Kid Rock's "Born Free" -- this time to plug Chevy Truck Month. And Natalie Portman walks halfway down the aisle before abandoning her black-and-white world to escape with her helicopter-pilot boyfriend in an ad for Dior.

Today's TV Ad Highlights
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New Releases
Top new ads recently aired on national TV
Dior: Runaway Bride Dior: Runaway Bride
Network: E!
Show: Keeping Up With the Kardashians
Airing Date: Feb. 4, 7:08 am ET
Chevrolet: Great Offers on Dependable Trucks Chevrolet: Great Offers on Dependable Trucks
Network: ABC
Show: Nashville
Primetime Airing: Feb. 4, 10:17 pm ET
Coca-Cola: Screaming Taste Buds Coca-Cola: Screaming Taste Buds
Network: ABC Family
Show: Boy Meets World
Airing Date: Feb. 4, 6:03 pm ET
Kohl's: Valentine's Day Kohl's: Valentine's Day
Network: FOX
Show: American Idol
Primetime Airing: Feb. 4, 8:10 pm ET
2K Games: Official Live Action Trailer: Ready or Not 2K Games: Official Live Action Trailer: Ready or Not
Network: Comedy Central
Show: Broad City
Primetime Airing: Feb. 4, 10:49 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Budweiser: Lost Dog Budweiser: Lost Dog
Online Views: 20,005,947
Social Actions: 647,286
SpotShare: 4.50%
T-Mobile: Kim's Data Stash T-Mobile: Kim's Data Stash
Online Views: 10,224,458
Social Actions: 668,164
SpotShare: 2.80%
McDonald's: Pay with Lovin McDonald's: Pay with Lovin
Online Views: 11,005,063
Social Actions: 418,742
SpotShare: 2.44%
Snickers: The Brady Bunch Snickers: The Brady Bunch
Online Views: 12,012,319
Social Actions: 230,259
SpotShare: 2.25%
Nissan: With Dad Nissan: With Dad
Online Views: 12,503,423
Social Actions: 96,540
SpotShare: 2.10%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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