Samsung Feels Sorry for 'Wall Huggers' Whose Phones Are Always Dying. It's Yesterday's New Ads

Plus, 7-Eleven Celebrates the Arrival of Doritos Loaded

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, 7-Eleven promotes the new "cruncheesy" Doritos Loaded snacks that are only available in its stores; E! Online describes them as "basically mozzarella sticks made out of Doritos" -- though, for the record, the "meltmazing" filling is a blend of American, Romano and cheddar cheeses. And Samsung takes pity on "wall huggers" -- people who are always searching for power outlets to charge their cell phones -- in its new spot showing a bunch of weary travelers in an airport who are obviously using iPhones with limited battery life; the point is that the Samsung Galaxy S5 has ultra power-saving mode and a swappable battery.

Today's TV Ad Highlights
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New Releases
Top new ads recently aired on national TV
Samsung Mobile: Wall Huggers Samsung Mobile: Wall Huggers
Network: NBC
Show: America's Got Talent
Primetime Airing: Jul. 2, 9:04 pm EST
7-Eleven: Doritos Loaded 7-Eleven: Doritos Loaded
Network: USA Network
Show: Law & Order: Special Victims Unit
Primetime Airing: Jul. 2, 10:27 pm EST
Target: Run: Jetpacks Target: Run: Jetpacks
Network: TNT
Show: Castle
Primetime Airing: Jul. 2, 10:22 pm EST Hot Fashions Hot Fashions
Network: MTV
Show: Girl Code
Airing Date: Jul. 2, 5:54 pm EST
Volkswagen: Turbocharged Sales Event Volkswagen: Turbocharged Sales Event
Network: NBC
Show: America's Got Talent
Primetime Airing: Jul. 2, 9:14 pm EST
Most Engaging
Top ads by SpotShare for the past 7 days
Nike: The Last Game Nike: The Last Game
Online Views: 4,428,707
Social Actions: 35,520
SpotShare: 6.08%
Adidas: The Dream: All in or Nothing Adidas: The Dream: All in or Nothing
Online Views: 2,288,842
Social Actions: 35,767
SpotShare: 4.77%
Beats Audio: The Game Before The Game Beats Audio: The Game Before The Game
Online Views: 3,803,044
Social Actions: 24,359
SpotShare: 4.65%
Pantene: Not Sorry Pantene: Not Sorry
Online Views: 709,235
Social Actions: 19,984
SpotShare: 2.30%
Bud Light: Block Party Slip 'n Slide Bud Light: Block Party Slip 'n Slide
Online Views: 3,147,305
Social Actions: 339
SpotShare: 2.00%

As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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