Schick Sidesteps Subtlety in TrimStyle Razor Spot

Plus, the Five Most Engaging Spots Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Lewis and Clark remind a young man that true greatness is achieved with the help of foods like Oscar Mayer turkey, nuts or cheese, not with newfangled "power goop." And a photographer is bitten by a snake in a Toyota 4Runner spot.

And then, without any pretense of subtley, Schick presents its Hydro Silk TrimStyle, which helps you trim your shrubbery in a variety of shapes -- hearts, strips or whatever you fancy.

Today's TV Ad Highlights
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New Releases
Top new ads recently aired on national TV
GEICO: Go Get Help: It's What You Do GEICO: Go Get Help: It's What You Do
Network: Cloo
Show: CSI: Crime Scene Investigation
Primetime Airing: Apr. 13, 8:37 pm ET
Audi: The Avengers: Striking Audi: The Avengers: Striking
Network: NBC
Show: The Voice
Primetime Airing: Apr. 13, 8:18 pm ET
Toyota: Immune to Poison Toyota: Immune to Poison
Network: CBS
Show: Scorpion
Primetime Airing: Apr. 13, 9:44 pm ET
Oscar Mayer: Lewis & Clark Oscar Mayer: Lewis & Clark
Network: ESPNU
Show: College Softball
Primetime Airing: Apr. 13, 8:10 pm ET
Schick: By the Pool Schick: By the Pool
Network: BRAVO
Show: Shahs of Sunset
Primetime Airing: Apr. 13, 9:34 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Nike: Ripple Nike: Ripple
Online Views: 3,328,409
Social Actions: 36,024
SpotShare: 4.22%
UnitedHealthcare: Our Song UnitedHealthcare: Our Song
Online Views: 473,099
Social Actions: 50,209
SpotShare: 3.86%
adidas: Here's to the Takers adidas: Here's to the Takers
Online Views: 4,195,494
Social Actions: 23,983
SpotShare: 3.79%
Lane Bryant: I'm No Angel Lane Bryant: I'm No Angel
Online Views: 1,764,066
Social Actions: 24,617
SpotShare: 2.65%
Nike: Better for It: Inner Thoughts Nike: Better for It: Inner Thoughts
Online Views: 1,133,286
Social Actions: 9,770
SpotShare: 1.27%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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