U2 Rocks Out in This New Apple Ad For Its iTunes Album Giveaway

Plus, the Five Most Engaging Spots Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Men's Wearhouse says that "confidence suits you" in a spot that conspicuously lacks a gravelly-voiced narrator. And U2 rocks out in a new spot for its iTunes album giveaway that aired twice last night (on ABC and USA Network) and, according to iSpot's 24/7 tracking, eight more times so far today; it's also already grabbed the No. 2 spot in the Most Engaging portion of our chart.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Apple: Echoes Apple: Echoes
Network: ABC
Show: The Middle
Primetime Airing: Sep. 10, 8:19 pm ET
Nabi: Just For Kids Nabi: Just For Kids
Network: Nick
Show: PAW Patrol
Airing Date: Sep. 10, 8:59 am ET
GameStop: FIFA 15: Feel the Passion, Kiss the Wrist GameStop: FIFA 15: Feel the Passion, Kiss the Wrist
Network: Cartoon Network
Show: The Cleveland Show
Primetime Airing: Sep. 10, 9:29 pm ET
Hunt's: Fresh & Delicious Flavors Hunt's: Fresh & Delicious Flavors
Network: Food Network
Show: Restaurant: Impossible
Primetime Airing: Sep. 10, 8:30 pm ET
Men's Wearhouse: Individual Style Men's Wearhouse: Individual Style
Network: History Channel
Show: American Pickers
Primetime Airing: Sep. 10, 8:39 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Activision: Become Legend Activision: Become Legend
Online Views: 6,891,837
Social Actions: 116,889
SpotShare: 13.66%
Apple: Echoes Apple: Echoes
Online Views: 17
Social Actions: 47,149
SpotShare: 3.78%
EA Sports: Madden Season EA Sports: Madden Season
Online Views: 1,866,764
Social Actions: 10,832
SpotShare: 2.11%
State Farm: Trainers State Farm: Trainers
Online Views: 528,964
Social Actions: 21,397
SpotShare: 2.04%
Jordan: Get Up Jordan: Get Up
Online Views: 2,145,016
Social Actions: 5,746
SpotShare: 1.80%

As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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