Media

Watch the Newest Ads on TV From Honda, Chanel, Walmart and More

Plus, the Five Most Engaging Spots Right Now
Published on October 16, 2014.
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Why people see the same ads so often—behind the ad industry’s murky secret

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Walmart is calling attention to its new in-store health insurance information centers, while Honda presents a feel-good, family-friendly narrative to promote the 2015 CR-V Touring. And Chanel serves up a 30-second broadcast cut of an instantly viral three-minute film for Chanel No. 5, starring Gisele, that Creativity made an Editor's Pick.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Chanel: The One That I Want Chanel: The One That I Want
Network: CBS
Show: Criminal Minds
Primetime Airing: Oct. 15, 9:04 pm ET
Honda: Made for Fun Honda: Made for Fun
Network: FOX
Show: Hell's Kitchen
Primetime Airing: Oct. 15, 8:44 pm ET
TaylorMade: Face Slot Technology TaylorMade: Face Slot Technology
Network: Golf
Show: Big Break Myrtle Beach
Primetime Airing: Oct. 15, 10:27 pm ET
Walmart: Networks Walmart: Networks
Network: Science Channel
Show: The Unexplained Files
Airing Date: Oct. 15, 3:41 am ET
Kay Jewelers : Red Carpet Propsal Kay Jewelers : Red Carpet Propsal
Network: ESPN
Show: SportsCenter
Airing Date: Oct. 15, 3:17 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Chanel: The One That I Want Chanel: The One That I Want
Online Views: 1,170,132
Social Actions: 92,356
SpotShare: 6.76%
General Electric: Enhance Your Lighting General Electric: Enhance Your Lighting
Online Views: 654,789
Social Actions: 36,470
SpotShare: 2.80%
EA Sports: The Play EA Sports: The Play
Online Views: 1,695,687
Social Actions: 19,796
SpotShare: 2.37%
Supercell: Hype Man Supercell: Hype Man
Online Views: 999,724
Social Actions: 5,679
SpotShare: 1.01%
GEICO: Did You Know: Ickey Shuffle GEICO: Did You Know: Ickey Shuffle
Online Views: 138,585
Social Actions: 12,709
SpotShare: 0.93%
View top ads in real time at iSpot.tv

As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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