Watch the Newest Ads on TV From Infiniti, McDonald's, Levi's and More
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from 10 million smart TVs. The ads here ran on national TV for the first time yesterday.
A few highlights: Stephen Curry and Stephen Curry—yes, two of him—engage in a metaphorical chase on a winding road in a commercial for the Infiniti Q50. Levi's presents wildly diverse groups of people letting loose to Jain's "Circle" in a spot that encourges us to "live like we dance." And a mom in a McDonald's ad momentarily declines to listen to her whining kids because she hasn't had her shot of McCafé caffeine yet; the tagline: "Nothing comes before coffee."
Data provided by iSpot.tv, Attention and Conversion Analytics for TV Ads
TV Impressions - Total TV ad impressions delivered for the brand or spot.
Attention Score - Measures the propensity of consumers to interrupt an ad play on TV. The higher the score, the more complete views. Actions that interrupt an ad play include changing the channel, pulling up the guide, fast-forwarding or turning off the TV.
Est. TV Spend - Amount spent on TV airings for the brand's spots.