Your Favorite Childhood Cereal Is Coming to Taco Bell

Plus, the Five Most Engaging Spots Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over the weekend. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

When you think of Taco Bell you should think of fast casual Mexican, right? Wrong. Straying from its traditional fare, the latest spot for the food chain introduces Cap'n Crunch Delights -- a limited-edition dessert with crunchberry topping on the outside and icing on the inside. And if you're thirsty, you can wash it down with a Coca-Cola Zero; a 15-second spot urges viewers to "Try the new, taste the familiar."

Sure, you may not be strong enough to carry the Iron Throne, but HBO has a solution: You can now "own the throne" and return to your binge-watching habits by purchasing all four seasons of "Game of Thrones" on Blu-ray or DVD. Meanwhile, Colonel Sanders would like you to forget about filling up your gas tank and instead opt for filling up your stomach with KFC's $5 Fill Up. The ad, titled "Phillip" and featuring the new chicken tender special set to a catchy tune by the Colonel and his mandolin band, ranks No. 5 on our Most Engaging chart.

Today's TV Ad Highlights
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New Releases
Top new ads recently aired on national TV
Budweiser: Freedom Budweiser: Freedom
Network: Discovery
Show: Alaskan Bush People
Primetime Airing: Jul. 3, 9:46 pm ET
Coca-Cola Zero: Taste the Familiar Coca-Cola Zero: Taste the Familiar
Network: NBC Sports
Show: NASCAR Racing
Primetime Airing: Jul. 4, 8:26 pm ET
Alcatel OneTouch: Unlock Alcatel OneTouch: Unlock
Network: TBS
Show: Family Guy
Primetime Airing: Jul. 3, 8:15 pm ET
Taco Bell: Mind-Blowing Taco Bell: Mind-Blowing
Network: MTV
Show: Teen Wolf
Primetime Airing: Jul. 5, 8:20 pm ET
Off!: Lesson One: Air Off!: Lesson One: Air
Network: ABC
Show: The Astronaut Wives Club
Primetime Airing: Jul. 4, 8:50 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
HBO: Own the Throne HBO: Own the Throne
Online Views: 1,160,857
Social Actions: 2,967
SpotShare: 0.83%
U.S. Food and Drug Administration (FDA): Any Reason U.S. Food and Drug Administration (FDA): Any Reason
Online Views: 50,719
Social Actions: 6,163
SpotShare: 0.62%
Subaru: Make a Dog's Day Subaru: Make a Dog's Day
Online Views: 6,585
Social Actions: 2,750
SpotShare: 0.30%
Mazda: A Driver's Life: Driving Matters Mazda: A Driver's Life: Driving Matters
Online Views: 387,952
Social Actions: 1,059
SpotShare: 0.28%
KFC: Phillip KFC: Phillip
Online Views: 39,186
Social Actions: 1,845
SpotShare: 0.22%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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