Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Sonic releases a Halloween-themed spot with its comedy duo Peter Grosz and T.J. Jagodowski, and this time, they're debating whether corndogs celebrate the holiday. And Mountain Dew releases another spot with Oklahoma City Thunder point guard Russell Westbrook, who assumes a "power stance" while donning a Dew-green suit. (Check out more on that campaign here.) Lastly, Twitter releases a spot for its Moments feature celebrating fans' World Series Tweets.
Kia: Newspaper: Blake Griffin
Mountain Dew: Powerstance: Russell Westbrook
McDonald's: Ditka's New Team: Mike Ditka
Activision: Call of Duty: Black Ops III: Launch Gameplay Trailer
Electronic Arts (EA): Star Wars: Battlefront: Holiday 2015
Bethesda Softworks: Fallout 4: The Wanderer Trailer
