Sonic Goes Green for St. Patrick's Day

Plus, the Five Most Engaging Spots Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Persil unveils two new spots starring the Professional -- in these he removes a wine stain at a yacht party and gets cupcake out of a birthday dress -- while Volkswagon pushes its "StopDreaming, StartDriving" event. And customers go green for St. Patrick's Day in Sonic's ad plugging half-priced shakes.

Today's TV Ad Highlights
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New Releases
Top new ads recently aired on national TV
Sonic Drive-In: Green for St. Patrick's Day Sonic Drive-In: Green for St. Patrick's Day
Network: A&E
Show: The First 48
Airing Date: Mar. 12, 11:11 pm ET
Persil: Yacht Persil: Yacht
Network: WE TV
Show: Mary Mary
Primetime Airing: Mar. 12, 8:37 pm ET
Volkswagen: StopDreaming, StartDriving Event:Pinch Me Volkswagen: StopDreaming, StartDriving Event:Pinch Me
Network: NBC
Show: Dateline NBC
Primetime Airing: Mar. 12, 8:30 pm ET
Persil: Birthday Party Persil: Birthday Party
Network: OXYGEN
Show: Glee
Airing Date: Mar. 12, 6:32 am ET
JCPenney: Doorbusters and More JCPenney: Doorbusters and More
Network: TLC
Show: My Big Fat American Gypsy Wedding
Primetime Airing: Mar. 12, 9:11 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Adidas: Take It Adidas: Take It
Online Views: 565,911
Social Actions: 44,437
SpotShare: 2.68%
McDonald's: Petaluma, California McDonald's: Petaluma, California
Online Views: 44,817
Social Actions: 20,443
SpotShare: 1.15%
Reebok: Pump to Adapt Reebok: Pump to Adapt
Online Views: 1,292,768
Social Actions: 7,366
SpotShare: 0.96%
PlayStation: The Hunt Begins PlayStation: The Hunt Begins
Online Views: 1,700,913
Social Actions: 3,322
SpotShare: 0.92%
H&M: Pool H&M: Pool
Online Views: 1,030,077
Social Actions: 6,627
SpotShare: 0.83%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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