Jeff Goldblum Returns and Wendy's Customers Speak in Emojis: It's the Newest Ads on TV

Plus, the Five Most Digitally Engaging Spots Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Wendy's customers trying the new JalapeƱo Fresco Spicy Chicken Sandwich speak in emojis, Jeff Goldbum returns as Silicon Valley maverick Brad Bellflower for and Sour Patch Kids give the sour-and-sweet treatment to a kid heading for prom.

Today's TV Ad Highlights
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New Releases
Top new ads recently aired on national TV
Wendy's: Reactions Wendy's: Reactions
Network: ION
Show: Criminal Minds
Primetime Airing: Apr. 20, 9:09 pm ET Jet Lag Jet Lag
Network: HGTV
Show: House Hunters International
Primetime Airing: Apr. 20, 10:38 pm ET Mira Mira
Network: TNT
Show: NBA Basketball
Primetime Airing: Apr. 20, 9:54 pm ET
Dr Pepper: Avengers: One of a Kind Team Dr Pepper: Avengers: One of a Kind Team
Network: VH1
Show: Love & Hip Hop: Atlanta
Primetime Airing: Apr. 20, 8:51 pm ET
Sour Patch Kids: Promposal Sour Patch Kids: Promposal
Network: MTV
Show: Teen Mom
Primetime Airing: Apr. 20, 10:11 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Nike: Better for It: Inner Thoughts Nike: Better for It: Inner Thoughts
Online Views: 2,356,752
Social Actions: 28,857
SpotShare: 2.14%
UnitedHealthcare: Our Song UnitedHealthcare: Our Song
Online Views: 371,595
Social Actions: 17,159
SpotShare: 0.90%
Nissan: Imagination Nissan: Imagination
Online Views: 1,345,139
Social Actions: 3,902
SpotShare: 0.69%
Red Bull: World of Red Bull Red Bull: World of Red Bull
Online Views: 1,149,120
Social Actions: 4,547
SpotShare: 0.64%
Ad Council: Diversity & Inclusion: Love Has No Labels Ad Council: Diversity & Inclusion: Love Has No Labels
Online Views: 252,653
Social Actions: 9,280
SpotShare: 0.49%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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