WHERE THE 100 LNA GO FOR HELP: LEADERS FORGE SOLID ETHNIC CONNECTIONS

Anheuser-Busch Cos.

Anheuser-Busch Hispanic advertising

Bud Ice, Bud Light: Sosa, Bromley, Aguilar, Noble & Associates, San Antonio. Luis Garcia, account supervisor.

Budweiser: Castor Advertising, New York. Castor Fernandez, president-CEO.

O'Doul's: Lopito, Ileana &*Howie

Guaynabo, Puerto Rico. Carlos Rodriguez, genereal manager; Cesar Cienfuegos, VP-account management.

AT&T Corp.

African-American & Hispanic advertising: UniWorld Group, New York. Marla Currie, group director.

AT&T Business Markets: African-American & Hispanic advertising: UniWorld Group, New York. Byron Lewis, CEO.

Hispanic advertising: Bravo Group, New York. Daisy Exposito, president; Fernado Fernandez, VP.

AT&T Consumer & Small Business: Asian advertising: Kang & Lee Advertising, New York. Eliot Kang, president-CEO.

Hispanic advertising: Bravo Group, New York. Fernando Fernandez, account supervisor.

AT&T Marketing Communications: African-American advertising: UniWorld Group, New York. Herman Morales, group account director.

Asian advertising: Kang & Lee Advertising, New York. Eliot Kang, president-CEO.

Consumer & multicultural direct mail: Bronner Slosberg Humphrey, Boston. Michael Bronner, CEO.

Diversified advertising: YAR Communications, New York. Yuri Radzievsky, president.

Hispanic advertising: Bravo Group, New York. Daisy Exposito, president.

Bell Atlantic Corp.

African-American advertising: Burrell Communications Group, Chicago. Sarah Burroughs, president; McGhee Williams, senior VP.

Hispanic advertising: HeadQuarters Advertising, San Francisco. Horacio Gomes, president.

BellSouth Corp.

Hispanic advertising: IAC Advertising, Miami. Ana Maria Fernandez-Haar, president.

Chrysler Corp.

Hispanic advertising: Montemayor & Asociados, San Antonio, Texas. Carlos Montemayor, president.

Minority advertising: Don Coleman Advertising, Southfield, Mich. Edward Boyd, account director.

Clorox Co.

Hispanic advertising, Clorox bleach, Clorox Clean-Up, Clorox 2, Combat, Fresh Step, Formula 409, Hidden Valley, Kingsford, Liquid-Plumr, Soft Scrub, Tilex: Bravo Group, San Francisco. Marguerite Cueto, general manager.

Coca-Cola Co.

African-American advertising, Sprite: Burrell Advertising, Atlanta. Gregory Edwards, account director.

Hispanic advertising: Casadevall Pedreno & PRG, Barcelona. Jose Maria Piera, group director.

Colgate-Palmolive Co.

Hispanic advertising: Siboney USA, New York. Jose Velez, account director.

ConAgra

Hunt-Wesson: Hispanic advertising, Wesson: Zubi Advertising Services, Miami. Joe Castro, account exec.

Adolph Coors Co.

African-American advertising: UniWorld Group, New York. Mark Robinson, VP-group advertising director.

Hispanic advertising: Casanova-Pendrill Publicidad, Irvine, Calif. John Werner, account director.

CPC International

Best Foods Grocery Products: Hispanic advertising, Hellmann's/Best Foods mayonnaise, Mazola oil: Bravo Group, New York. Daisy Exposito, president-CEO.

Ford Motor Co.

Ford Division: Minority advertising: UniWorld Group, New York. Kevin Jeter, VP-account director.

Lincoln-Mercury Division: Minority advertising: UniWorld Group, New York. Fermina Platon, VP-direct marketing.

General Mills

Consumer Foods: Hispanic ad-vertising, Betty Crocker desserts, LaPina, Pop Secret, Hispanic cereals: Casanova Pendrill Publicidad, Irvine, Calif. Laura Marella, VP-media director.

African-American advertising: Don Coleman Advertising, Southfield, Mich. Sterling Green, VP-director of account services.

General Motors Corp.

Hispanic advertising: Accent Marketing, Coral Gables, Fla. Steve Blanco, president-creative director.

Honda Motor Co.

African-American advertising: Muse Cordero Chen, Los Angeles. Roy Zuloaga, account exec.

Hispanic advertising: La Agencia de Orci & Asociados, Los Angeles. Roberto Orci, senior VP.

Johnson & Johnson

McNeil Consumer Products Co.: Hispanic advertising: Mendoza Dillon & Asociados, Newport Beach, Calif. Robert Howells, president.

Kellogg Co.

African-American advertising: Burrell Communications Group, Chicago. Pamela Kelly, VP-client services director.

Hispanic advertising: Sanchez Healy, Chicago. Joseph Nebolsky de Ochoa, account manager.

Kmart Corp.

African-American advertising: Don Coleman Advertising, Southfield, Mich. Debbie Musselman, account director.

Hispanic advertising: Castor Advertising, New York. Castor Fernandez, president.

Levi Strauss & Co.

Hispanic advertising: Bromley, Aguilar & Associates, San Antonio, Texas. Luis Garcia, account director.

McDonald's Corp.

African-American advertising: Burrell Communications Group, Chicago. Alma Hopkins, senior VP-executive creative director.

Hispanic marketing: Del Rivero, Messianu Advertising, Coral Gables, Fla. Angela Battistini, account directors.

Mitsubishi Motors Corp.

Hispanic advertising: Valdes Zacky Associates, Los Angeles. Peter Dorhout-Mees, exec VP-creative director.

Nestle SA

Food Division: Hispanic advertising, Carnation evaporated milk, Libby's meats, Ortega, Stouffer's entrees: SiboneyUSA, Dallas. Tory Syvrud, president.

Nike Inc.

Ethnic advertising: Muse Cordero Chen, Los Angeles. Jo Muse, account director.

PepsiCo

Pepsi-Cola Co.: Hispanic advertising: Dieste & Partners, Dallas. Tony Dieste, president.

Procter & Gamble Co.

African-American advertising, Crest, Crisco, Pantene, Tide: Burrell Communications Group, Chicago. Fay Ferguson, senior VP & client services director.

Hispanic advertising: Bromley, Aguilar &*Associates, San Antonio, Texas, Edgar Bromley, chairman; also, in-house units of Saatchi & Saatchi Worldwide, New York, and Leo Burnett USA, Chicago.

Quaker Oats Co.

Gatorade Worldwide Division: African-American advertising: UniWorld Group, New York. Jeff Palmer, senior VP-account director.

Hispanic advertising: Berry-Brown Advertising, Dallas. Angela Carrales, account supervisor.

Golden Grain: Hispanic advertising: Berry-Brown Advertising, Dallas. Angela Carrales, account supervisor.

Quaker Foods US & Canada: African-American advertising: Burrell Communications Group, Chicago. Faith Morris, VP managing director.

Ralston Purina Co.

Pet Products Group: Dog Chow Hispanic advertising: Casanova Pendrill Publicidad, Irvine, Calif. Paul L. Casanova, president.

Seagram Co.

Ethnic advertising: Mingo Group, New York. Herb Kemp, senior VP-director-account services.

Sears, Roebuck & Co.

African-American advertising: Burrell Communications Group, Chicago. Pam Kelly, VP-client services director.

Asian advertising: K&L West, Los Angeles.

Hispanic advertising: Mendoza, Dillon & Asociados, Newport Beach, Calif. Robert Howells, president.

Toyota Motor Corp.

Hispanic advertising-Lexus and Toyota: Conill Advertising, Los Angeles. Nancy Pendas-Smith, president-client services; Montse Barrena, account director;.

Wal-Mart Stores

African-American advertising: E. Morris Communications, Chicago. Eugene Morris,