A Sony challenge to GameBoy

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Sony Computer Entertainment America, Foster City, Calif., said it will develop a rival to Nintendo of America's Game Boy hand-held videogame platform. Sony's entry, a miniature gaming and information unit with the code name Personal Digital Assistant or PDA, integrates the technology of Sony's PlayStation game console and a handheld unit. The PDA unit will be released in Japan in the fourth quarter and arrives in North America next spring. It will retail for $30. Marketing support wasn't disclosed. Nintendo this month introduces new accessories for Game Boy, including a digital camera and a printer, and Tiger Electronics is readying the September launch of its own entry, game.com Pocket Pro.

Copyright May 1998, Crain Communications Inc.

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