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NEW YORK-Mark Gleason has joined Advertising Age as a New York-based reporter covering advertising agencies and non-alcoholic beverages.

Mr. Gleason, 29, brings both journalistic and hands-on business experience and the academic credentials to match as a graduate of both Georgetown University and the Medill School of Journalism at Northwestern University with a B.A. in American studies and M.S. in journalism, respectively.

After graduating from Georgetown, where he was president-CEO of the student-owned and operated corporation Students of Georgetown, with sales in excess of $2.5 million, Mr. Gleason began his career as an assistant brand manager with Procter & Gamble Co. While there, among others things, he managed the Hispanic marketing efforts for the package soap and detergent division, coordinating promotion, advertising and research, and managed Oxydol's $20 million marketing budget.

After earning his master's at Northwestern, Mr. Gleason joined the Cincinnati Business Courier, a part of the 27-paper American City Business Journals, where he started as a reporter covering banking and finance. He was later promoted to managing editor while also continuing to report on key companies such as Federated Department Stores, Scripps Howard and P&G.

In 1993, he was promoted to editor, his most recent position.

"Mark has the range of talents any business journalist needs today, combining both reporting and writing skills with a solid understanding of marketing, advertising and finance," said Pat Sloan, senior editor-New York bureau chief.

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