Account action

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H.G. Hill Food Stores, Nashville, Tenn., to McGee Best & Frank, Nashville, to handle all broadcast creative, marking the first time Hill's has retained an agency in its 102-year history.

Inso Corp., Boston, assigned its $1 million Quick View Plus software account to Partners & Simons, Boston, and Freeman Associates, Wellesley, Mass., to handle creative and media, respectively; no previous agency.

Copyright April 1997, Crain Communications Inc.

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