Account action

Published on .

Health Insurance Plan of Greater New York retained incumbent Milton Samuels Advertising, New York, for its $10 million to $15 million account.

WearEver Health Care Products to Howard, Merrell & Partners, Raleigh, N.C., for its estimated $9 million WearEver super-absorbent briefs account.

Kansas City Power & Light to Kirshenbaum, Bond & Partners, New York, as first agency of record.

Copyright June 1997, Crain Communications Inc.

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