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ST. LOUIS-Mark Coleman, 47, has been named senior VP-marketing at Trans World Airlines, effective in mid-July.

He succeeds Robert Cozzi, who left.

Since 1992, Mr. Coleman had been VP-general manager of Avis Wizcom International, Garden City, N.Y., an Avis subsidiary that markets computer-based travel applications worldwide.

For the previous nine years, Mr. Coleman was in charge of marketing at America West Airlines, Phoenix. He helped found that carrier.

He also held a variety of sales and marketing posts at Frontier Airlines, Denver.

Also at TWA, Vice Chairman Robin Wilson, 57, resigned effective immediately. He helped guide the carrier through Chapter 11 bankruptcy protection. The vice chairman's post won't be filled.

Ed Paquette will assume Mr. Wilson's duties, concurrent with his promotion to senior VP-operations from senior VP-maintenance and airport operations.

Other people moving:

Peter Eustis to senior VP-marketing, Direct Marketing Association, New York, from senior VP-personalized sales and services, Dun & Bradstreet Information Services. He succeeds Lindsay Schieffelin, now VP-marketing services of the Promotional Products Association, Irving, Texas.

George Brennan to senior VP-marketing, a new post at Carnival Hotels & Casinos, Miami, from the same title at Carnival's Crystal Palace Resort & Casino, Nassau, Bahamas.

Roger W. Adams, 38, to VP-marketing, a new post at Keebler Co.'s Cookies & Crackers division, Elmhurst, Ill., from VP-marketing, Weight Watchers Food Co., Pittsburgh.

Beverly McIntosh to VP-sales and marketing, a new post at the Customer Service Technologies Division of Electronic Data Systems Corp., Plano, Texas, from the same post with the telemarketing division of TeleService Resources, a Fort Worth subsidiary of AMR Corp.'s Sabre Group.

Arthur Klein, 57, to director of advertising, Tourneau, a New York luxury watchmaker, from senior VP, Retail Communications Corp., producers of direct marketing materials. Mr. Klein succeeds Walter Queren, who left to establish a marketing consultancy.

George Bradt to director-consumer marketing, Coca-Cola Great Britain & Ireland, London, from director-marketing and sales, Disney Development Co., Orlando. He succeeds Steve Jones, now VP-consumer marketing, Coca-Cola Japan, Tokyo.

Michael Biden to sales and marketing director, a new post at British Telecom's personal communications division, London, from chief executive, Interactive Telephone Services.

Jonathan Crook to marketing manager, a new post at TNT Express Worldwide, London, from product manager of retail mortgages, Nationwide Building Society.

Nina Fiorenza to marketing communications director-Europe, a new post at Owens-Corning, Manchester, England, from marketing communications manager, Canon Italia, Milan.


NEW YORK-Eugene F. Bartley Jr. has been named president of Bozell Worldwide's New York operations.

Mr. Bartley, 49, general manager of the New York office since 1987, gets an expanded role in the new post that covers other agency disciplines besides advertising.

He'll oversee Bozell's direct marketing, promotion, entertainment and custom production units. Mr. Bartley also will coordinate their activities with general advertising clients.

Other people moving:

William B. Perkins, 40, to managing director, Lord, Dentsu & Partners, New York, from exec VP-sales and marketing, Food Court Entertainment Network. Mr. Perkins, previously president of Ketchum Advertising's New York office, succeeds Andy Bielanski, to the same post at Lord Dentsu, Los Angeles.

Jonathan Plazonja to exec VP-creative director, Clarke Goward Fitts Matteson, Boston, from free-lance copywriter and acting creative director. He succeeds Mike Sheehan, who accepted a similar post in May at Houston, Effler & Partners.

Harold Kobakof to senior VP-group account director on the BMW of North America account, a new post at Mullen, Wenham, Mass., from senior VP-account director.

David Lint, 62, senior VP-director of electronic design services at Ketchum Advertising, Pittsburgh, is retiring after 29 years with the agency.

David Kessler, 34, to senior-VP, director of business development, a new post at Griffin Bacal, New York, from VP-management supervisor.

to senior VP-director of operations, a new post at Robert A. Becker Inc., New York, from human resources director-chief financial officer of Becker's Genecom medical education unit.

Dennis Calhoun, 44, to VP-creative director, a new post at Wunderman Cato Johnson, Chicago, from executive art director.

Kenneth J. Roberts, 48, to VP, a new post at Mercer Management Consulting, New York, from partner, Anspach Grossman Portugal.

Teresa Davila to creative director, a new post at Ornelas & Associates, Dallas, from independent creative consultant, San Juan, Puerto Rico.

Grant Fiorita to senior media planner, a vacant post at Laughlin/Constable, Milwaukee, from media planner. He has worked on accounts like Miller Brewing Co., Sargento Cheese Co. and Norwest Banks in Wisconsin.

Joe Goldys to executive director, Pringle Sports Marketing, Atlanta, from president, Guaranteed Golf Co. Pringle Dixon Pringle has purchased Guaranteed Golf, which has been absorbed by Pringle Sports Marketing.

Paul Bennell to art director, BAM/SSB, Sydney, from the same post at the now-defunct Andromeda. He was part of the Andromeda team that recently took the press and poster Grand Prix at the International Advertising Festival in Cannes for their work for sportswear marketer Kadu.

Anthony Cimino to statistical programming manager, a new post in the micromarket strategies division at Earle Palmer Brown, Bethesda, Md., from market analysis manager, Avis Rent A Car, Garden City, N.Y.


BOMBAY-Andrew Carnegie, 31, has been named general manager of Star TV India. He had been executive director at New Television in London.

Mr. Carnegie succeeds Siddhartha Ray, who was named to an unspecified post at industrial holding company RPG in Calcutta.

Other people moving:

Leon "Dutch" Mandel, 36, to associate publisher, a new post at Crain Communications Inc.'s AutoWeek, Detroit, from regional sales manager, Automotive News.

Charles Champion, 40, to exec VP, a new post at the Chicago Sun-Times, from senior VP-sales and marketing. Also: Thomas J. Neri, 42, to exec VP-finance and operations, from president of the Sun-Times Co.'s Pioneer Press suburban papers. Mr. Neri remains publisher at Pioneer Press.

Paul Gagnon, 48, to VP-operations, a new post at Patrick Media Group, Chicago, from VP-general manager of the Milwaukee office.

Paul Maglione, 35, to marketing manager, a new post at NBC Superchannel, London, from director of communications and public affairs, Philip Morris Corporate Services, Brussels.


UPPER BLACK EDDY, Pa.-John C. Graham, 71, a graphics designer who created the NBC peacock in the 1950s, died June 12 at his home.

Mr. Graham worked for more than 30 years in the NBC advertising and promotion department in New York.


Leonard B. Gross, 73, a veteran San Francisco agency executive and consultant, died July 3 at his Kentfield, Calif., home after losing a long fight with stomach cancer. Mr. Gross, who handled advertising for Pacific Southwest Airlines for 26 years, is credited with putting a "smile" on the front of jets, a signature that remained until USAir Group acquired the airline in the 1980s. Gross Advertising, formed in 1952, merged with another agency to form Gross, Pera & Rockey in 1967. Clinton E. Frank Inc. acquired the agency in 1971, and Mr. Gross was vice chairman until 1976. In recent years, Mr. Gross was on the board of and a consultant to Katsin/Loeb, also in San Francisco.

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