AdCritic.com?s Hot Spot

A pair of Eskimos break with tradition after sampling two new flavors of Scope. Agency: Saatchi & Saatchi, New York. Chief creative officer: Tony Granger. Executive creative director: Sarah Barclay. Copywriter: Margot Owett. Art director: Fern Cohen. Art director: Kirstin Grahl. Director: Harald Zwart. Production company: Villains, Beverly Hills.