AdForce, National Electronic Technologies roll out digital advertising in public access Internet kiosks

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AdForce, an online provider of ad management and delivery services formed an alliance to deliver targeted advertising messages to National Electronic Technologies' Global VideoNET public Internet access terminals. Global VideoNET is a pay-per-use public Internet access terminal that enables users to access the Internet, send and receive e-mail and video e-mail, conduct e-commerce and play touch screen games for a per-minute fee. Global VideoNET plans 3,000 kiosks, installed in hotels, shopping malls, airports, truck stops and other locations worldwide. The new service, which is part of the AdForce EveryWhere program, enables advertising message delivery over the terminals, with advertisers able to target ads to users based on location and interest.

Copyright June 2000, Crain Communications Inc.

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