Air France makes plans to resume U.S. campaign

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Air France will resume its U.S. advertising in late October after the airline pulled its ads following the July 25 Concorde crash. The airline canceled some spot magazine buys; it does not advertise on TV in the U.S. The U.S. agency is Jordan, McGrath, Case & Partners/Euro RSCG, New York.

Copyright August 2000, Crain Communications Inc.

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