America Online and Hughes Electronics Corp., digital TV entertainment and satellite-based data services provider, will jointly develop and market integrated digital entertainment and Internet services nationwide under a strategic alliance. AOL and Hughes also plan to jointly develop new content and interactive services for the U.S. market and elsewhere in the world. The companies also will make AOL-Plus available nationwide via the DirecPC satellite Internet network by early 2000. This initiative builds on AOL's recently announced partnerships with Bell Atlantic and SBC Communications to deliver DSL broadband connectivity to AOL members. Over the next three years, Hughes is making a major commitment to market AOL TV and AOL-Plus, as well as accelerate the growth of DirecTV and DirecPC. AOL Chairman-CEO Steve Case said the alliance with Hughes marks a significant step in the company's AOL Anywhere strategy.
Copyright June 1999, Crain Communications Inc.