BBDO exits DirecTV review

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BBDO West, San Francisco and Los Angeles, has dropped out of the review for DirecTV's $150 million advertising account, leaving GMO/Hill, Holliday, San Francisco; D'Arcy Masius Benton & Bowles, Los Angeles; and Deutsch, Marina del Rey. Incumbent Campbell-Ewald, Los Angeles, dropped out. Select Resources International, West Hollywood, is the review consultant.

Copyright June 2000, Crain Communications Inc.

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