Beiersdorf names CEO

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Ronald B. Gordon, 53, was named CEO, Beiersdorf North America , Norwalk, Conn., a new post overseeing the company's three U.S. affiliates: Beiersdorf Inc (Norwalk, Conn.), Futuro (Milford, Ohio) and Beiersdorf-Jobst (Charlotte, N.C.). Mr. Gordon was previously president of Goody Products, the largest manufacturer and supplier of women's hair accessories in North America, which was sold to the Newell Corp.

Copyright January 1997, Crain Communications Inc.

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