Blockbuster looks ahead to Oscars

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Blockbuster, McKinney, Texas, will debut a new national TV spot during ABC's Academy Awards telecast March 21. The :30 from Doner, Southfield, Mich., takes a new twist, focusing on people from different walks of life recalling their favorite movie memories, rather than touting the latest new releases at the video rental chain

Copyright March 1999, Crain Communications Inc.

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