Bombardier mulls final presentations for Ski-Doo

Published on .

Three finalists made presentations June 22 for Bombardier Inc.'s estimated $10 million Ski-Doo account. The client said management will meet the week of June 26 to decide on a winner. Contenders are: J. Walter Thompson Co., Detroit, with affiliate Groupaction, Montreal; Cramer-Krasselt, Milwaukee; and Ryan & Deslauriers, Montreal. Incumbent Ogilvy & Mather's Dearborn, Mich. office parted from Bombardier amicably and didn't participate.

Copyright June 2000, Crain Communications Inc.

Most Popular
In this article: