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Lunching, but at separate tables, in Michael's on West 55th in Manhattan, newlywed Christie Hefner of the Playboy empire and Dick Barthelmes of Travel & Leisure, who says ad pages are tough to come by though I note his monthly is ahead slightly for the year to date. Dick alerts all who enjoy the good life, the white truffle harvest begins shortly.

New business for Maury Rogoff PR agency in N.Y. includes Wilhelmina Models, Coppola Salon and Connecticut-based CI Medical Inc.

Mark Nov. 28 on your dance cards. That's when the NOW Legal Defense & Education Fund celebrates its 25th anniversary with a dinner at the N.Y. Hilton. They'll salute Ruth Whitney of Glamour and Edgar Bronfman Jr., Jon Corzine, Michael Coady of Fairchild Publications and Lord & Taylor CEO Marshall Hillsberg. For reservations and info, call Paul Albert Reitz at 212-997-0100.

Michael Jackson seen with two little boys at Euro Disney? You're kidding me!

Frank Rich of The New York Times is no great fan of Ross Perot. Calls his recent rally (at which the GOP biggies plus a Clinton aide sucked up embarrassingly) "a Jerry Lewis telethon" and Ross' remarks "the high-pitched ravings of an egomaniacal clown." Speak right up now, Frank.

John Fry, founding editor of Snow Country magazine, will be inducted into the National Ski Hall of Fame in Ishpeming, Mich., in mid-October.

Health, the San Francisco-based Time Inc. Ventures mag, remade itself under new editor (since April) Barbara Paulsen. There's a new logo and several new departments including remedies and smart buys.

History note: Remember when "leaving on a jet plane" was actually fun?

Stomach-turning shocker, that expose in Rolling Stone on homeless kids in the Montrose district of Houston.

Swing magazine has a new exec editor, Liesl Schillinger, who's been a very successful free-lancer.

TV Food Network will air a live, 6-hour telethon Sunday, Nov. 19, to help feed the hungry. Barbara Riley Levin is national chair and on the committee are Quincy Jones, Richard Parsons of Time Warner, Edward Lewis of Essence Communications and lots more.

GQ magazine Publisher Mike Perlis said they closed the first half delivering a bonus circulation of 36,000, or 5.7% above rate base.

You had to like the Sports Illustrated cover photo of Mickey Mantle. Was anyone really ever as young as The Mick at 19?

September issue of Parents up an awesome 42% in ad pages over the month last year, from 80 pages to 114. Group Publisher Jayne Jamison tells me Child is also booming with its biggest August issue ever.

Page six of the New York Post reports on local defense attorney Jack Litman who won complete acquittal for one client "who shot his victim in the back 18 times, reloading twice and called it self-defense." They got lawyers like Litman in L.A.?

Sampler Publications, St. Louis, named Sharon Bopp (love the name!) editor in chief of Country Business magazine.

Radio lost a great one with the death of WJR Detroit morning drive guy J.P. McCarthy. The station's signal is so strong J.P. was heard in maybe two-thirds of the contiguous states. Dan Burke, when he was GM of WJR before zooming to the top ranks at Cap Cities, used to sit in his car on vacation in Maine listening to Tiger home games over WJR. McCarthy once left radio briefly for television but concluded TV wasn't really here to stay and returned home. Last time I was on his show he'd come up with a new wrinkle. Folks in Detroit to plug new books etc. didn't even have to go to the studio. You set an interview time and then J.P.'s producer gave you a wake-up call and you did the 10 minutes or so from your hotel bed.

Westwood One Entertainment has a new western sales director, Bob Steinberg.

New corporate sales regional director for Hachette Filipacchi Magazines is Frank W. Rosa.

In NYC Globe Communications moves to 3 E. 54th St. 10022, says Terry Raskyn, VP-development.

Thanks for mail on the column about the Korean War Memorial to Neil Keating, Don Dwight, Lt. Col. Francis X. Bergmeister, Brian T. Byrne and lots of pals.

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