Braun out in NBC shakeup

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In a series of unexpected personnel moves, NBC announced NBC TV Network President Neil Braun is leaving the company, effective Sept. 1, to be succeeded by NBC Broadcast & Network Operations President Randy Falco. NBC Senior VP-Olympic & Sports Sales Keith Turner was named president,-sales, NBC TV Network, succeeding 27-year NBC veteran Larry Hoffner, who was promoted to the newly created position of chairman, NBC Sales Group. Mr. Braun said in a statement that he is leaving "to fully pursue my entrepreneurial instincts." Of Mr. Turner's promotion, Mr. Falco said, "We're making sure we're ready to fill [Mr. Hoffner's] shoes by appointing Keith Turner as president of sales for the network."

Mr. Braun arrived at NBC in 1994 from Viacom and immediately faced a crisis in the affiliate ranks as Fox Broadcasting was recruiting a number of stations to carry its programming. Mr. Braun's last major project was a joint venture he was trying to form with the affiliates that would have transformed the network-affiliate relationship into the next century. The plan was highly controversial and has yet to be accepted.

Copyright July 1998, Crain Communications Inc.

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