Hal Riney & Partners, the established San Francisco-based shop, and Ground Zero, a new boutique in Venice, Calif., will share the creative portion of the account, previously unassigned.
Media buying remains at Western International Media, Los Angeles.
A subsidiary of Walt Disney Co., Buena Vista Home Video is the worldwide marketing, sales and distribution company for the home video release of all Disney studios including Walt Disney, Touchstone, Hollywood Pictures, Jim Henson, DIC Toon-Time and Buena Vista.