Cadbury to head Cadbury India

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Mathew Cadbury, son of former Cadbury Schweppes Chairman Sir Adrian Cadbury, is expected to take over as managing director of Cadbury India in March. He replaces Rajeev Bakshi, who becomes managing director of Cadbury South Africa. During Mr. Bakshi's tenure, Cadbury India has launched one major product each year and helped push volumes up by making chocolate consumption a snacking habit among the adult population.

Copyright February 2001, Crain Communications Inc.

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