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CARSON, Calif.-William R. Bruce has been named to the new post of VP-strategic planning at Nissan Motor Corp. USA.

As the first and only VP-general manager of Nissan's Infiniti division, Mr. Bruce in 1989 oversaw the controversial introduction of the luxury marque, including the first ads that featured nature scenes rather than the car.

Hill, Holliday, Connors, Cosmopulos, Marina del Rey, handled the account until early last year, when it was consolidated at Chiat/Day, Venice, which handles the Nissan division account.

Mr. Bruce has defended the so-called "Rocks & Trees" campaign, arguing that initial recognition of the brand soared. However, he admits the first ads may have run too long.

In his new position, Mr. Bruce will work with both the Nissan and Infiniti divisions, and continue to report to President-CEO Robert J. Thomas.

Thomas H. Eastwood succeeds Mr. Bruce at Infiniti, moving from general manager of the Nissan division's Northwest Region. Previously, he had been the general sales manager at Infiniti.

Mr. Eastwood will be replaced in the Nissan division by Jules Clavadetscher, from director and assistant general manager.

Other people moving:

Diane Orlando to director of marketing, Pudgie's Chicken, Woodbury, N.Y., from franchise marketing supervisor, Little Caesar Enterprises, Detroit. She succeeds VP-Marketing Tony Greco, who left.

Craig Smith to public relations director-Americas, Holiday Inn Worldwide, Atlanta, from senior consultant, William M. Mercer Inc., Philadelphia. He succeeds Gayle MacIntrye, who left in December.

Arlynn Manaras to manager-creative services, a new post at Acclaim Entertainment, Oyster Bay, N.Y., from assistant creative services manager. Ms. Manaras, who joined the videogame software developer in 1992, previously served at VP-account services for J. Richard Smith Advertising, Melville, N.Y.

Rand Bleimeister to senior VP-sales and marketing for North American operations, Virgin Interactive Entertainment, Irvine, Calif., from senior VP-special interest and interactive programming, Columbia Tri-Star Home Video, Culver City.

Tamara J. Hauck, 40, to VP-marketing and sales, a new post at toymaker Brio Corp. Milwaukee, following a stint as an independent business consultant. Until last year, Ms. Hauck was VP-marketing, merchandising and publications management for Pleasant Co., Middleton, Wis., a post she had held since 1989. Before that, she held a number of marketing positions at Miller Brewing Co., Milwaukee, and General Mills, Minneapolis.


SOUTHFIELD, Mich.-James Moore has been named managing partner in charge of Chrysler Corp. international business as part of a restructuring of that account at Bozell.

The Chrysler international account team based here will now report to Mr. Moore, instead of to Calvin Mew, who had headed the account as exec VP in Bozell's New York office. Mr. Mew was recently promoted to executive assistant to Bozell Chairman David Bell.

Mr. Moore, 39, who will also be based here, was formerly senior VP at McCann-Erickson Worldwide, Troy, where he was responsible for business development and worldwide advertising on the General Motors Corp. and AlliedSignal Automotive accounts.

Other people moving:

Mark Schwatka, 44, to exec VP-group creative director, a new post at Bates USA, New York, from senior VP-creative director. To senior VP from VP: Associate Media Directors Bonnie Recca, 40; Bill McCarron, 39; and John Gates.

David Mitchell to VP-executive creative director, integrated communications, a new post at DDB Needham Worldwide, Chicago, from VP-creative director.

Janet Kraus, 36, to executive creative director, a new post at N W Ayer, New York, from associate director of creative services.

Glenn Summerlin, 60, to vice chairman, a new post at Grizzard, Atlanta, from president. Succeeding him is Michael D. Dzvonik, 52, from exec VP.

Robin Yontz to associate creative director, a new post at Trone Advertising, Greensboro, N.C., from senior copywriter.

Annette Leach to associate creative director, a new post at Lockhart & Pettus, New York, from creative supervisor, Mingo Group.

Dan Wagner, 55, to exec VP-group director for diversified accounts, Young & Rubicam, Detroit, from exec VP-group director for the Lincoln-Mercury dealer associations accounts. He succeeds Laurie Null, 37, now in the new post of senior VP-field director. To new posts: Rich Ansell, 32, to management supervisor from account supervisor; Keith Ulrich, 35, to senior VP-account planning director, from VP-account supervisor, D'Arcy Masius Benton & Bowles, Bloomfield Hills, Mich.

Pat Harrington to VP-management director, a new post at J. Walter Thompson USA, Chicago, from VP-account director. Also at JWT: Dan O'Brien to senior VP-management director, a new post, from senior VP-account director.

Bob Svete, 37, to account director on the BMW of North America account, a new post at Mullen, Wenham, Mass., from account director on the Mitsubishi Motor Sales of America account at Grey Advertising's G2 division, Fountain Valley, Calif.

Eva Tashiro to senior media planner, a new post at AC&R, New York, from assistant media director. Also: Dow Holley to media planner, a new post, from assistant media planner.

Susan Hull, 31, to research supervisor, a new post at D'Arcy Masius Benton & Bowles, Bloomfield Hills, Mich., from account supervisor, Mars Advertising, Southfield.

Maria Chernock, 42, account supervisor at Thomas G. Ferguson Associates, Parsippany, N.J., adds VP title. Also to new posts at the healthcare agency: Anne De, 32, to VP-account group supervisor from senior account exec; Mark Rusinack, 33, to VP-group art director from art director.

Charles H. Powers to VP, a new post at Porter/Novelli, Washington, from Republican press secretary for the Senate Finance Committee.

Hal Pearson to executive director, a new post at Landor Associates, New York, from his own consultancy.

Douglas Scott to president, Allison-Fisher, Southfield, Mich., an automotive research and marketing consultancy, from exec VP. He succeeds Douglas Allison, who remains-chief operating officer. Succeeding Mr. Scott is Debra Pruent, from VP.


RADNOR, Pa.-TV Guide has restructured its advertising department, promoting Suzanne Grimes to the new post of national advertising director from Eastern advertising director.

Keith Baldwin, 45, succeeds Ms. Grimes, from Eastern region manager.

Also, Shelley Steinberg, 34, was promoted to New York region manager from account manager. She succeeds Eva Dillon, who becomes ad director at Meredith Corp.'s Country America, New York.

Other people moving:

Bob Greenway to senior VP-programming and operations, a new post at the Golf Channel, Birmingham, Ala., from VP-sports programming, HBO Sports, New York.

Sam Benrubi, 38, to exec VP-director of sales, a new post at Westwood One Entertainment, New York, from general sales manager, WYSP-FM, Philadelphia, an Infinity Broadcasting station.


WAYNE, N.J.-Brooke Lennon, 54, senior VP-merchandising for the Grand Union supermarket chain here, was killed June 10.

His 23-year-old wife, Michelle, and Robert Tomassi, 25, were charged with the murder. Police identified Mr. Tomassi, an unemployed motorcycle repairman, as Michelle Lennon's lover.

Mr. Lennon was popular in grocery marketing circles and was admired for his expertise in in-store marketing.

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